| Titolo | Slow the Pace |
| Agenzia | BBH |
| Campagna | K1664 |
| Cliente | Heineken |
| Marca | Kronenbourg |
| Data di Prima Diffusione/Publicazione | 2010 / 10 |
| Prodotto | 1664 |
| Settore | Birre |
| Trama | 'Slow the Pace', the new integrated advertising campaign for premium lager brand Kronenbourg 1664, which breaks on TV on October 24, will feature iconic rock band Motörhead performing a slowed down version of their signature track, 'Ace of Spades'. 30 years to the week since it was first released, the track has been specially re-written by the band for a Kronenbourg 1664 campaign which encompasses TV, a short-film documentary, a print campaign and a social media outreach with a branded Youtube channel |
| Tipo di Media | Televisione |
| Casa di Produzione | Pulse Films |
| Post Production | Absolute Post |
| Sound | Wave Studios |
| Art Director | Matt Doman |
| Copywriter | Ian Heartfield |
| Director | Will Lovelace |
| Director | Dylan Southern |
| Director | Thirtytwo |
| Direttore della fotografia | Manuel Ruiz |
| Producer | Mark Harbour |
| Agency Producer | Michelle Kendrick |
| Account Manager | Helen James |
| Account Manager | Paisley Wright |
| Account Manager | Mehdi Benali |
| Editor | Leo Scott |
| Editing Company | Speade |
| Post Production | Lisa Vaughan |
| Sound | Jack Sedgwick |
| Advertising Manager | Lucas Bergmanns |
| Advertising Manager | Bruce Reinders |
| Digital Producer | Alice Bullimore |
| Digital Producer | Tove Svensson |
| Actor / Celebrity | Motörhead |
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- AGENZIA:
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