| Titolo | Lions |
| Agenzia | VML Brazil |
| Campagna | Smoking Area |
| Cliente | Santa Casa de Misericórdia |
| Marca | Anti-smoking Department |
| Data di Prima Diffusione/Publicazione | 2014 / 9 |
| Settore | Anti-Drug/Alcohol/Tobacco Message |
| Slogan | Is it worth the risk? |
| Trama | Y&R Sao Paulo brings nature into the picture to warn of the dangers of smoking. |
| Tipo di Media | Stampa e stampati |
| Executive Creative Director | Ruy Branquinho |
| Creative Director | Ruy Branquinho |
| Creative | Felipe Pavani |
| Creative | Julio D'Alfonso |
More Work
SEE ALLFlash Drives For Freedom (Film Case)
- MARCA:
- The Human Rights Foundation
- AGENZIA:
- BUENA
Ice
- MARCA:
- Anti-smoking Department
- AGENZIA:
- VML Brazil
Rail
- MARCA:
- Anti-smoking Department
- AGENZIA:
- VML Brazil
Catimba
- MARCA:
- Tam Airlines
- AGENZIA:
- VML Brazil
Catimba (Portugues)
- MARCA:
- Tam Airlines
- AGENZIA:
- VML Brazil