| Titolo | Relooking |
| Agenzia |
Publicis Conseil
|
| Campagna |
PMU: Jockeys are back
|
| Cliente |
PMU
|
| Marca |
PMU
|
| Data di Prima Diffusione/Publicazione |
2011 / 3
|
| Settore | Intrattenimento vario
|
| Slogan | PMU: We bet that you will win |
| Slogan (Lingua Originale) | PMU: On parie que vous allez gagner |
| Trama | A young man walks quietly down the street when suddenly jockey riders attack him...They are about to change his life. |
| Trama (Lingua Originale) | Un jeune homme marche tranquillement dans la rue quand soudain un commando de jockeys l'attaque... Ils vont transformer sa vie en quelques secondes. |
| Filosofia | The jockey riders change someone's life within a few seconds, as a gambler's life after he wins a race and wins the Quinté+. |
| Filosofia (Lingua Originale) | Sorte de "commando du bonheur", ils transforment en l'espace de quelques secondes la vie de quelqu'un, à l'image d'un joueur dont la vie peut basculer après avoir parié sur une course et remporté le Quinté+. |
| Tipo di Media |
Televisione
|
| Casa di Produzione |
Intersection
|
| Producer |
Amy Appleton
|
| Director |
Chris Palmer
|
| Sound Producer |
Laurent Favard
|
| Sound Producer |
Boris Jeanne
|
| Art Director |
Jean Marc Tramoni
|
| Copywriter |
Marc Rosier
|
| Marketing director |
Cyrille Giraudat
|
| Communication director |
Benoît Cornu
|
| TV Prod |
Timothé Rosenberg
|
| TV Prod |
Pierre Marcus
|
| Media Director |
Martin Terrier
|
| Post Production |
The Mill LA
|