Dave Henderson
Creative Partner at Atomic London
London, Regno Unito
TitoloExtreme Simulator
Agenzia
Campagna Extreme Simulator
Cliente SEAT S.A.
Marca Seat
Data di Prima Diffusione/Publicazione 2014 / 3
Prodotto Leon Cupra 280
Prodotto (Lingua Originale) Leon Cupra 280
Settore Auto Nuove
Slogan Intensify the everyday
Trama Ten unsuspecting Cupra fans were invited to be the first ever passengers to experience SEAT’s state-of-the-art simulator. Unbeknown to them, once 'aboard' the new Cupra hi-tech simulator they were actually propelled around Sheerness docks by professional stunt drivers in an exhilarating and terrifying car chase, complete with helicopters and other action movie props. 
Tipo di Media Web Film
Lunghezza
Advertising Manager
Executive Creative Director

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