Tim Garbutt
Producer at 20:20
London, Regno Unito
TitoloRonaldinho
Agenzia
Campagna Ronaldinho
Cliente Electronic Arts Inc.
Marca EA Sports
PostedGiugno 2005
Prodotto FIFA Street Football
Settore Giochi e Giocattoli
Trama We created an online film to launch the new FIFA Street football game from Electronic Arts. The game features Ronaldinho, the World Player of the Year. But imagine if Ronaldinho came to life on your computer. An email link to a viral film shows what seems to be a normal QuickTime movie playing, where Ronaldinho is shown performing ball skills in a film clip. But – Ronaldinho then steps out of the movie screen and kicks the ball around icons on your computer desktop – even knocking over your computer's recycle bin. The page contains links to the EA website and to a bespoke microsite promoting 'FIFA Street'. Goooooaaal!!!!!!!
Tipo di Media Interattivo
Market Regno Unito
Più informazioni www.fifastreetmovie.com/uk/
Creative Director
Art Director
Copywriter
Designer
Technical Director
Producer

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