Analía Ríos
Executice Creative Director at J. Walter Thompson Argentina
Buenos Aires, Argentina
TitoloNo
Agenzia
Campagna No
Cliente Unilever
Marca Axe
PostedGiugno 2005
Prodotto Body Spray
Settore Toiletries
Trama The objective is to communicate that Axe's effect and fragrance lasts 24 hs. A guy meets a girl on the street and asks her to have a coffee with him. She always turns down his proposals but he'll continue asking her out to other places until he acomplishes the ultimate challenge.
Tipo di Media Televisione e Cinema
Lunghezza
Market Argentina
Creative Director
Creative Director
Creative Director
Copywriter
Art Director
Agency Producer
Casa di Produzione
Director
Producer
Creative Director

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