ANNOVERA - "Please Come"

McCann New York

McCann New York New York, Stati Uniti

Premi

5730

Marca: ANNOVERA
Paese: Stati Uniti

Cliente: TherapeuticsMD

Titolo	Please Come
Agenzia	McCann New York
Campagna	Vagina Appreciation Day
Cliente	TherapeuticsMD
Marca	ANNOVERA
Data di Prima Diffusione/Publicazione	2021 / 4
Settore	Contraccettivi e test di gravidanza
Trama	Annovera invites you to PLEASE COME this #VaginaAppreciationDay, April 23rd. April 23rd is Vagina Appreciation Day (it's a real holiday), and as the unapologetic brand of birth control ANNOVERA is unapologetically encouraging women to appreciate their vagina one of the best ways we can think of—by having an orgasm. Our spokesperson Whitney Cummings will kick off a day of self-discovery and empowerment with a call to action—quite literally—encouraging women to celebrate with whoever/whatever they like, wherever and whenever they're most comfortable. We created Instagram posts, story stickers, and will post a video from Whitney, encouraging people to celebrate with us. And for everyone that does? Therapeutics MD will donate $1 to organizations working to support women’s health and education initiatives, up to $50,000.
Tipo di Media	Integrated Media/360 Activation
Lunghezza	90 seconds
Chief Creative Officer	Sean Bryan
Chief Creative Officer	Thomas Murphy
Executive Creative Director, EVP	Maru Kopelowicz
Senior Art Director	Craig Bishop
Associate Creative Director	Lucas Shanks
EVP Executive Account Director	Darla Price
SVP, group account director	Lea Mastroberti (Spagias)
Account Director	Dana Markiewicz
Account Supervisor	Christen Koribanics
Account Executive	Chelsea Cines
Chief Strategy Officer	Erica Yahr
SVP, Group Strategy Director	Anna Andreis
Senior Strategist	Rosalind Mowitt
VP Comms Strategy Director	Whitney Bryan
VP Social Strategy Director	Danielle Karr
Social Strategist	Rebecca Krevat
SVP Executive Integrated Producer	Debbie Dunlap
Agency Producer	Victoria Wills
EVP Client Experience	Leah Wiseman
PR Agency	Weber Shandwick Worldwide
SVP Media Relations	Danielle Burrick
Director Media Relations	Carolyn Heinerichs
Associate Media Relations	Mollie Godbout
Chief Commercial Officer	Dawn Halkuff
VP, Marketing	Kristen Landon
Senior Marketing Director	Tom Moody
Associate Product Manager	Jessica Finizio
Associate Product Manager	Jennifer Salokar
Casa di Produzione	Imposter
Director	Carlyn Hudson
Executive Producer	Avtar Khalsa
Producer	Tiffany Suh
DP	Lidia Nikonova
Production Designer	Kelly Fondry
Production Supervisor	Becca Ma
1st Image Assistant	Candy Yi
Hair	Dritan Vushaj
Make-Up Artist	Jamie Greenberg
Wardrobe / Stylist	Nicole Schneider
Actor / Celebrity	Whitney Cummings