Titolo | Message in a Bottle |
Agenzia | Saatchi & Saatchi Argentina |
Campagna | Message in a Bottle |
Cliente | AB Inbev |
Marca | Andes |
Data di Prima Diffusione/Publicazione | 2014 / 12 |
Settore | Birre |
Trama | Based on the notion that if you’ve got something difficult to say, it’s easier to say it with an Andes, the brand has developed the first-ever beer bottle capable of recording and sending video messages. By scanning a QR code on the label, users can download an app, record a message, and send it virtually along with the bottle. The video message remains in the cloud until the recipient scans the same QR code. The message then self-destructs after playing, putting the sender at ease. |
Tipo di Media | Televisione e Cinema |
Lunghezza | |
Executive Creative Director | Mariano Serkin |
Executive Creative Director | Maxi Itzkoff |
Executive Creative Director | Juan Pablo Lufrano |
Executive Creative Director | Rafael Santamarina |
Executive Creative Director | Ariel Serkin |
Creative Director | Diego Gueler Montero |
Creative Director | Fernando Militerno |
Art Director | Javier Agena Goya |
Art Director | Hernan García Dietrich |
Copywriter | Tobias Tercic |
Copywriter | Carlos Lanus |
Agency Producer | Camilo Rojas |
Agency Producer | Juan Manuel Cuervo |
Agency Producer | Adrian Aspani |
Director | Nico Perez Veiga |
Director | Ari Evasio |
Account Director | Ana Bogni |
Account Executive | Manuela Sorzana |
Casa di Produzione | Primo |
Executive Producer | Caro Cordini |
Post Produzione | Sin Sistema / Pickle |
Sound Design Company | Notdeaf Sound Design |
Editor | Manuel Dondas |
Music | Circle of sound |
Advertiser's Supervisor | Diego Belbussi |
Advertiser's Supervisor | Juan Francisco Zarattini |
Advertiser's Supervisor | Ignacio Bosch. |