| Titolo | Ballerina |
| Titolo (Lingua Originale) | Ballerina |
| Agenzia | McCann-Erickson Frankfurt |
| Campagna | Object of Desire-Campaign - AIDSHILFEFrankfurtE.V |
| Cliente | Aidshilfe Frankfurt e.V. |
| Marca | Aidshilfe Frankfurt e.V. |
| Posted | Mag 2005 |
| Settore | Fondazioni caritatevoli, Volontariato |
| Slogan | every sex is fun. safer sex makes sense. |
| Trama | Creating awareness of sexually transmitted diseases without showing an anti-sex attitude -on the contrary! |
| Filosofia | 4 images showing all variants of sexual intercourse, while at the same time being publishable, in order to inform people about its risks. Executed as print campaign and as annual calendar. |
| Problema | Creating awareness of sexually transmitted diseases without showing an anti-sex attitude -on the contrary! |
| Risultato | High public resonance and strong PR attention. |
| Tipo di Media | Stampa e stampati |
| Market | Germania |
| Creative Director | Thomas Auerswald |
| Account Executive | Michael Beckmann |
| Other | Sabine Boecher |
| Executive Creative Director | Rainer Bollmann |
| Photographer | Markus Hintzen |
| Photographer | Miriam Lindthaler |
| Photographer | Sascha Nowotka |
| Art Director | Sonja Scheffczyk |
| Copywriter | Eva Schrempf |
| Other | Swantje Wigger-Schultes |
More Work
SEE ALLWooden Bust
- MARCA:
- Aidshilfe Frankfurt e.V.
- AGENZIA:
- McCann-Erickson Frankfurt
Superhero
- MARCA:
- Aidshilfe Frankfurt e.V.
- AGENZIA:
- McCann-Erickson Frankfurt
Ergonomics
- MARCA:
- Aidshilfe Frankfurt e.V.
- AGENZIA:
- McCann-Erickson Frankfurt
Car Crash
- MARCA:
- Drink. But don't drive.
- AGENZIA:
- McCann-Erickson Frankfurt
Help!
- MARCA:
- Robin Wood
- AGENZIA:
- McCann-Erickson Frankfurt