| Titolo | What a biker has to do to be noticed? 2 |
| Agenzia | Ogilvy Italy |
| Campagna | What a biker has to do to be noticed? - ANCMA |
| Cliente | Associazione Nazionale Ciclo Motociclo Accessori |
| Marca | ANCMA |
| Data di Prima Diffusione/Publicazione | 2010 / 6 |
| Settore | Road Safety |
| Slogan | To be seen in the traffic is easier than what you think: you just need to drive with caution. Keep the lights turned on and pass on the left |
| Tipo di Media | Stampa e stampati |
| Executive Creative Director | Roberto Greco |
| Art Director | Giordano Curreri |
| Art Director | Pierpaolo Marconcini |
| Copywriter | Marco Geranzani |
| Copywriter | Raffaele Gobbo |
| Illustrator | Nicolas Lesaffre |
| Client Creative Director | Marco Geranzani |
| Client Creative Director | Giordano Curreri |
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