Mark Fairbanks
Creative Director (freelance) at Mother
London, Regno Unito
TitoloLoveflutter 2
Agenzia
Campagna Loveflutter Launch
Cliente Loveflutter
Marca Loveflutter
Data di Prima Diffusione/Publicazione 2014 / 5
Prodotto Online Dating App.
Settore Other Online Services
Slogan Bye bye boring dating
Trama Havas has concealed the faces of potential lovers with vividly decorated brown paper bags in a visually arresting campaign for a new dating app called loveflutter. 
Filosofia The idea behind loveflutter is that it lets users choose potential dates based on quirky facts about themselves, rather than on how they look. Users’ profile pictures are initially blurred and only come into focus once the fact is read. 
Tipo di Media Stampa e stampati
Creative Director
Art Director
Copywriter
Agency Producer
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