| Titolo | Plain Packaging |
| Agenzia | AMV BBDO |
| Campagna | The Answer is Plain |
| Cliente | Cancer Research UK |
| Marca | Cancer Research UK |
| Posted | Aprile 2012 |
| Settore | Istituzioni/Associazioni |
| Tipo di Media | Televisione e Cinema |
| Più informazioni | www.theanswerisplain.org |
| Animator - Animation | Kettle |
| Post Production | The Lab |
| Production Company Producer | Maddy Easton |
| Photographer | Luke Kirwan |
| Director | Finn McGough |
| Casa di Produzione | Rogue |
| Agency Producer | Lindsay Hughes |
| Account Manager | Emily Elson |
| Account Manager | Gemma Findlay |
| Account Manager | Richard Arscott |
| Strategic Planner | Katie Dallas |
| Strategic Planner | Craig Mawdsley |
| Strategic Planner | Emily Harlock |
| Art Director | Thiago de Moraes |
| Copywriter | Mark Fairbanks |
| Media Planner | Jennifer Miller |
| Media Planner | Jennifer Miller |
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