| Titolo | Watch |
| Agenzia | BRAVO/Y&R |
| Campagna | Zippo.com |
| Cliente | Zippo Manufacturing |
| Marca | Zippo.com |
| Data di Prima Diffusione/Publicazione | 2015 |
| Settore | Servizi Professionali per il consumatore |
| Problema | When people think of Zippo, the first thing that comes to mind is the most famous lighter ever. Everybody knows it, its shape, its legendary performance and even its sound. But there’s something people don’t know that well, and that is the fact that Zippo als offers a wide variety of quality products. So the client approached us requesting a radio campaign to communicate that at Zippo.com people can get more than lighters. |
| Tipo di Media | Radio |
| Lunghezza | |
| Account Director | Emilio Recio |
| Chief Creative Officer | Claudio Lima |
| Creative Director | Mariano German |
| Associate Creative Director | Benjamin Levy |
| Copywriter | Benjamin Levy |
| Copywriter | Mariano German |
| Script Writer | Benjamin Levy |
| Agency Producer | Maria Elena Yedra |
| Casa di Produzione | The Good Sound |
| Recording Studio | The Good Sound |
| Sound Designer | Jaime Cardona |
| Audio Engineer | Jaime Cardona |
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