| Titolo | Whassup |
| Agenzia | adam&eveDDB |
| Campagna | Frogs, Frogs & Lizards, Whassup - Anheuser Busch |
| Cliente | Anheuser-Busch |
| Marca | Budweiser |
| Posted | Novembre 2002 |
| Settore | Birre |
| Filosofia | Frogs, Lizards, Whassup? Marketing share that’s what.This case shows how Budweiser that had slipped into decline in mid 1998 had turned a brand’s fortunes around and rejuvenated brand awareness. The case demonstrates how advertising was the lynchpin of Budweiser’s recovery programme. Frogs, Frogs and Lizards, and Whassup? |
| Tipo di Media | Televisione |
| Lunghezza | |
| Market | Regno Unito |
| Group Creative Director | Don Pogany |
| Art Director | Chuck Taylor |
| Art Director | Justin Reardon |
| Copywriter | Vinny Warren |
| Casa di Produzione | C&C-Storm Films |
| Director | Charles Stone |
| Advertising Manager | Randall Blackford |
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