| Titolo | Jack |
| Agenzia | Rodgers Townsend |
| Campagna | The World According To - The New at&t |
| Cliente | AT&T Inc. |
| Marca | The New at&t |
| Posted | Mag 2006 |
| Prodotto | TheNewATT.com - MP5 Network |
| Settore | Internet Service Providers |
| Slogan | Your world. Delivered |
| Trama | AT&T Brand Vertical Print Magazine, Newspaper campaign. |
| Filosofia | This campaign positions the new AT&T as a company that sees the world from the only point-of-view that matters yours. Whatever your world, only one company delivers everything you need to make the most of it. |
| Problema | To reintroduce and refresh one the great American brands to the world. |
| Risultato | Eleven executions ran in the Wall Street Journal, USA Today, Fortune, Fast Company, Newsweek, Time and Wired, just to name a few. |
| Tipo di Media | Pubblicita' su periodici |
| Market | Stati Uniti |
| Art Director | Luke Partridge |
| Creative Director | Michael McCormick |
| Copywriter | Michael McCormick |
| Executive Creative Director | Tom Hudder |
| Account Supervisor | Chris Hanley |
| Account Executive | Molly McLafferty |
| Photographer | Jeff Minton |
| Print Producer | Cheryl Sparks |
| Copywriter | Kay Cochran |
| Photoshop Artist | Evan Willnow |
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