Pharmacy - "SPEARMINT"

Forsman & Bodenfors Göteborg

Forsman & Bodenfors Göteborg Göteborg, Svezia

7775

Titolo	SPEARMINT
Agenzia	Forsman & Bodenfors Göteborg
Campagna	Tooth
Cliente	Apoteket Ab
Marca	Pharmacy
Posted	Novembre 2015
Settore	Igiene e Prodotti per la cura della persona
Trama	A whitening handyman arrives to a tooth. But the tooth is infested with caries and is in greater need of a fluoride company. Apoteket is the Swedish Pharmacy. They have been our client since 2006, when there was still a monopoly market. Since 2010 Apoteket has been facing competition. Even so, over the past years the brand has gone from "strong recognition" to "exemplary recognition." (This is a ranking that only IKEA and Apoteket have managed to achieve in the well-known report carried out by Nordic Brand to measure Sweden's strongest companies and brands.) Even commercially, the "old monopoly" brand keeps delivering better results than any of its hungry competitors.
Tipo di Media	Televisione e Cinema
Art Director	Joakim Blondell
Agency Producer	Magnus Kennhed
Graphic Designer	Peder Bergstrand
Account Supervisor	Lina Engler
Account Supervisor	Emelie Schröder
Account Director	Leif Sorte
Account Manager	Lena Birnik
Account Planner	Lars Friberg
Digital Producer	Helena Ward
Digital Producer	Andreas Johansson
Casa di Produzione	OMD
Production Company Producer	Lars Nordenson
Account Executive	Therese Petterson
Photographer	Göran Hallberg
Executive Producer	Therese Engberg
Music	Oscar Fogelström
Editor	Peter Wendin
Sound Design Company	Red Pipe
Post Produzione	Chimney