Cam Blackley
Senior Art Director at M&C Saatchi
Surry Hills, Australia
TitoloDeep Fry
Agenzia
Campagna Quit in Style - YoungGuns Awards
Cliente YoungGuns International Advertising Award
Marca YoungGuns International Advertising Award
PostedSettembre 2008
Settore Servizi di Comunicazione, Pubblicita' e Marketing
Trama Droga5, in collaboration with several production companies, has launched the “Quit in Style” campaign in support of this year’s Young Guns Awards.


The campaign, which includes print and web components, is based on the new “Craft in Quitting” category, which was conceived by Droga5. Open to any and all creative “underdogs” regardless of advertising background, this call-for-entries targets junior-level types who’d like to cleverly jab their superiors via subversive creative work.


The Quit in Style site serves as an ongoing blog archive and, at launch, hosts print/video content developed by anonymous, established directors from around the world. These cheeky pieces are meant to serve as inspiration for potential contributors, who can sign up and post feedback on the work and create new topics of discussion.
Tipo di Media Web Film
Lunghezza
Creative Team
Creative Team
Creative Team
Creative Team
Interactive Production Company
Casa di Produzione
Casa di Produzione
Casa di Produzione
Casa di Produzione
Creative Team
Casa di Produzione
Casa di Produzione
Director

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