IKEA - "Another planet"

Instinct

Instinct Moscow, Russia

2673

Titolo	Another planet
Brief	People who lead sustainable lifestyles are perceived like some aliens, people from different planet.Maybe they really are little green men?However, they are from our planet, but they want the Earth to become different planet. The planet with a good ecology.IKEA believes that living a sustainable life is not an "alien" lifestyle. On the contrary, this is the norm.IKEA shares this intention and provides people with everything to make the Earth DIFFERENT PLANET.
Agenzia	Instinct
Campagna	Another planet
Cliente	IKEA
Marca	IKEA
Posted	Novembre 2021
Settore	Enti per la difesa dell'ambiente, degli animali
Trama	People who lead eco-friendly lifestyle look like aliens from another planet. And they really are from another planet. The clean, safe planet that our Earth would become if everyone started living eco-consciously. IKEA helps everyone to make Earth a different planet.
Tipo di Media	Televisione
Chief Creative Officer	Roman Firainer
Chief Creative Officer	Yaroslav Orlov
Associate Creative Director	Evgeniy Golovan
Associate Creative Director	Antonina Pirogova
Strategic Planning Director	Anna Zakharova
Client Services Director	Marina Vershinina
Group Account Director	Irina Gornova
Senior Account Manager	Kseniya Mikhailova
Producer	Tatyana Dmitrieva
Marketing Manager	Inna Romagnoli
Marketing Communication Manager	Anna Fokina
Advertising Manager	Olga Belyaeva
Content Specialist	Olga Trukets
Content Specialist	Julia Gorina
Digital Content	Halina Malashkova
Designer	Ivan Nyrkov