Kate Taylor
Producer at The Mill London
London, Regno Unito
TitoloSurvival Course
Agenzia
Campagna You Find the Colour, We'll Match It. - Dulux
Cliente ICI Paints
Marca Dulux
Data di Prima Diffusione/Publicazione 2001 / 1
Prodotto Paint
Settore Pitture, pennelli, prodotti per la cura del legno, adesivi
Slogan You Find the Colour, We'll Match It
Filosofia People predominantly have a specific colour in mind when looking for paint. The campaign showed that Dulux, through its wide colour range, would have that specific colour, wherever the inspiration came from. "You find the colour, we'll match it".
Problema Dulux wanted to continue to build perceptions of its superiority of its colour range - both ready mixed and tinting.
Tipo di Media Televisione
Lunghezza
Market Regno Unito
Casa di Produzione
Copywriter
Art Director
Production Company Producer
Agency Producer
Executive Creative Director
Editor
Account Director
Account Executive

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