| Titolo | Piano |
| Agenzia | Y&R Israel |
| Campagna | Piano |
| Cliente | Zap Computing LTD |
| Marca | zap.co.il |
| Posted | Marzo 2009 |
| Settore | Online Retail, E-store |
| Trama | The Brief: Raise awareness and drive consumers to the country's leading online price comparison site. |
| Problema | The concept: Comparing is a natural and instinctive human behavior. |
| Tipo di Media | Stampa e stampati |
| Chief Creative Officer | Gideon Amichay |
| Executive Creative Director | Tzur Golan |
| Group Creative Director | Yariv Twig |
| Art Director | Shirley Bahar |
| Copywriter | Sharon Refael |
More Work
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