| Titolo | Soy |
| Agenzia | Havas São Paulo |
| Campagna | Trust Pink - Vanish |
| Cliente | Reckitt Benckiser |
| Marca | Vanish |
| Posted | Febbraio 2009 |
| Settore | Detergenti superfici, saponi |
| Trama | Vanish laundry liquid is presented as the way to deal with persistent stains: soy sauce, red wine and ketchup. Colors from bottles of soy sauce, red wine and ketchup, along with associated objects, bleed into the print advertisement, leaving the original containers white. "Now in 3 liters pack. Trust pink. Forget stains." |
| Tipo di Media | Stampa e stampati |
| Creative Director | Rodrigo Corbari |
| Art Director | Vitor Bomfim |
| Copywriter | Andre Baldez |
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