| Titolo | Big and Small |
| Agenzia | TBWA\Chiat\Day Los Angeles |
| Campagna | Big and Small |
| Cliente | Apple |
| Marca | Apple |
| Posted | Marzo 2003 |
| Prodotto | Powerbook |
| Settore | Computers, PDA e calcolatrici |
| Tipo di Media | Televisione |
| Lunghezza | |
| Market | Stati Uniti |
| Executive Creative Director | Lee Clow |
| Creative Director | Duncan Milner |
| Creative Director | Eric Grunbaum |
| Creative Director | Erich Funke |
| Copywriter | Chris Adams |
| Agency Producer | Cheryl Childers |
| Director | Kinka Usher |
| Casa di Produzione | House of Usher |
| Direttore della fotografia | John Stanier |
| Editor | Glenn Martin |
| Editing Company | Nomad Editorial |
| Sound Design Company | francois blaignan |
| Sound Design Company | Eleven Sound |
| Actor / Celebrity | Yao Ming |
| Actor / Celebrity | Verne Troyer |
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