Jonathan Herman
Director at Halal, Amsterdam
London, Regno Unito
TitoloVolkswagen Golf – with optional Gesture Control
Agenzia
Campagna Volkswagen Golf
Cliente Volkswagen
Marca Volkswagen Golf
Data di Prima Diffusione/Publicazione 2017 / 2
Settore Compact & Small Cars
Filosofia Global launch campaign directed by Markenfilm’s Jonathan Herman
New Features on The VW Golf Cause Amusing Problems in Global DDB Berlin CampaignDDB Berlin’s global launch campaign for the new Volkswagen Golf highlights the vehicle’s plus points by portraying the funny problems they could lead to.
In one spot, the gesture control function sees a man’s car-cleaning zen ruined by his pooch, and the Golf Estate’s ample space inspires a man to cram an almighty amount of luggage into the boot, only to realise his phone is buried in the midst of it. Other films see tricky situations solved.
The films were directed by Markenfilm’s Jonathan Hermas, and each one features a cameo from another in the series. Keep your eyes peeled for them below. 
Tipo di Media Televisione e Cinema
Lunghezza
Production Company
Director

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