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Tim Wolf
Tim Wolf
Creative Director at 72andSunny
Los Angeles, Stati Uniti
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TitoloI Hate Jeff Gordon
Agenzia
Campagna NASCAR '08 - EA Sports
Cliente Electronic Arts Inc.
Marca EA Sports
PostedLuglio 2007
Prodotto NASCAR '08
Settore Consolles per Video Games
Slogan How Does It Feel?
Trama Focusing on the love / hate relationship that many NASCAR fans have with Jeff Gordon, this spot sheds light on one video game racing fan’s reasons for disliking him – the bumps, the drafts, and how he can never retake the lead one Gordon grabs a hold of it.
Problema To create excitement around the launch of NASCAR 08 and reach both hardcore NASCAR fans looking for another venue to experience the thrill of the track, as well as Racing gamers who love the excitement of a good racing game.
Tipo di Media Televisione
Lunghezza
Sound Design Company
Creative Director
Creative Director
Copywriter
Art Director
Art Director
Account Director
Account Director
Agency Producer
Executive Creative Director Jelly Helm
Executive Creative Director
Agency Executive Producer
Casa di Produzione

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