| Titolo | London |
| Agenzia | BBDO Berlin |
| Campagna | The Smart fortwo |
| Cliente | Daimler AG |
| Marca | Smart |
| Data di Prima Diffusione/Publicazione | 2015 |
| Settore | Compact & Small Cars |
| Filosofia | A visually striking campaign to point out, that driving the new smart actually feels as if the whole city was designed for easy parking – like a massive multi story parking ramp-shaped city. |
| Tipo di Media | Stampa e stampati |
| Casa di Produzione | Pflanz Produktionsservice (Berlin) |
| Chief Creative Officer | Wolfgang Schneider |
| Creative Managing Director | David Mously |
| Creative Managing Director | Jan Harbeck |
| Executive Creative Director | Ton Hollander |
| Executive Creative Director | Jan Harbeck |
| Creative Director | Daniel Haschtmann |
| Creative Director | Tobias Feige |
| Art Director | Felix Boeck |
| Copywriter | Samuel Weiss |
| Managing Director | Dirk Spakowski |
| Client Service Director | Sebastian Schlosser |
| Junior Account Manager | Caspar Pongs |
| Art Buyer | Cathrin Barbe |
| Illustrator | Chrisse Kuns |
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