Philippe Brandt
Managing Partner at BETC Paris
Paris, Francia
TitoloSweat It Out
Agenzia
Campagna Schwitzt es raus
Cliente Hornbach. Bau- & Gartenmärkte
Marca Hornbach
Data di Prima Diffusione/Publicazione 2018 / 3
Settore Negozi al dettaglio di prossimita'
Trama In today's busy society, many burdens are impacting us: A screaming boss. Junk food from the microwave. The hours spent in front of screens. All these things are getting to us. All these things we want to get rid of. But there is hope:All these things will give way - to hard, physical work.It's scientifically proven that sweating flushes stress out of the human body. And there's nothing like physical labor to trigger that process. HORNBACH stylizes human sweat as a catharsis, as a deep cleanse from the inside and as a clean slate, triggered by vision and will. A tribute to liberation, only experienced by those who go beyond their limits.Whatever's bugging us:It will be history. Forgotten in effort. Forgiven in sweat.In HORNBACH's words: Sweat it out.
Tipo di Media Televisione
Lunghezza
Market Repubblica Ceca, Romania, Slovacchia, Austria, Lussemburgo, Svezia, Svizzera
Marketing Manager
Chief Creative Officer
Casa di Produzione
Director
Direttore della fotografia
Creative Director
Creative Director
Creative Director
Copywriter
Art Director
Casa di Produzione
Producer
Agency Producer
Chief Creative Officer
Management Supervisor
Management Supervisor
Account Manager
Account Manager
Cameraman
Editor
Editing Company
Music Composer
Visual Artist

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