| Titolo | State Mistake Report |
| Agenzia | Colenso BBDO Auckland |
| Campagna | Mistake Report |
| Cliente | IAG New Zealand Limited |
| Marca | State Insurance |
| Posted | Settembre 2022 |
| Settore | Assicurazioni |
| Trama | The campaign highlights New Zealanders making errors to help them make lesser mistakes. “Mistake report” compiles a list of mistakes trends like how garages are the most mistake-prone space in the house, people called ‘John’ make the most mistakes, and there is zero truth to the superstition that more things go wrong when there’s a full moon. In addition, State has also created “The Personalised Mistake Report”, an online tool that anyone can use to be more mindful about what types of common mistakes could be in their future. |
| Tipo di Media | Integrated Media/360 Activation |
| Lunghezza | |
| Chief Creative Officer | Levi Slavin |
| Chief Innovation Officer | Maria Devereux |
| Chief Creative Officer | Simon Vicars |
| Senior Copywriter | Ellen Fromm |
| Senior Art Director | Haylie Craig |
| Intermediate Art Director | Harry Skelton |
| Intermediate Copywriter | Erin Mattingly |
| Managing Partner | Rachel Aikin |
| Senior Business Director | Amanda Brittain |
| Business Director | Dan O'Leary |
| Business Manager | Sabine Sims |
| Producer | Connor Kilkelly |
| Strategy Director | Henry Kozak |
| Digital Strategist | Emma Tait |
| Senior Strategist | Amy Pollok |
| EM Marketing | Renee Milkop-Kerr |
| Marketing Manager | Gabrielle Marwick-Brown |
| Advertising Manager | Jo Harding |
| Head of Digital | Tennille Barnes |
| Head of Technology and Innovation | Logan Maire |
| Senior Digital Producer | Claudio Varoli-Piazza |
| Senior Digital Producer | Lauren Orlina |
| Senior Digital Producer | Jane Coote |
| UI Designer | Sonya Milford |
| UI Designer | Jodie Heron |
| Senior Developer | Gyan Buyn |
| Senior Developer | Ricardo Grecco |
| Senior Developer | Ryan Potter |
| Agency Producer | Connor Kilkelly |
| Designer | Bri Russell |
| Illustration Producer | Louise Tummon |
| Illustrator | Nick Chaffe |
| Agency Producer | Fern Holloway |
| Casa di Produzione | Bunker |
| Producer | Ainsley Allen |
| Sound Designer | Shane Taipari |
| Animation/Editor | Samuel Felix |
| Animation/Editor | Arkadi Kravtchouk |
| Animation/Editor | Leonel Zarpelon |
More Work
SEE ALLPīkari Mai (Board)
- MARCA:
- Pīkari Mai
- AGENZIA:
- Colenso BBDO Auckland
Delivereasy Lawyers
- MARCA:
- Delivereasy
- AGENZIA:
- Colenso BBDO Auckland
ACL United
- MARCA:
- Medibank
- AGENZIA:
- Colenso BBDO Auckland
E-Scooter
- MARCA:
- MyHooman
- AGENZIA:
- Colenso BBDO Auckland
Tally My Post
- MARCA:
- State Insurance
- AGENZIA:
- Colenso BBDO Auckland
Stunt Double
- MARCA:
- Pedigree
- AGENZIA:
- Colenso BBDO Auckland
Phone It In
- MARCA:
- Skinny
- AGENZIA:
- Colenso BBDO Auckland
The Child Replacement Programme/Hard To Impress
- MARCA:
- Pedigree
- AGENZIA:
- Colenso BBDO Auckland
Mind Control
- MARCA:
- Unilever - Marmite
- AGENZIA:
- adam&eveDDB