| Titolo | Universal Typeface |
| Agenzia | DDB Tribal |
| Campagna | Universal Typeface |
| Cliente | Bic |
| Marca | Bic |
| Posted | Giugno 2014 |
| Settore | Varie |
| Slogan | The Universal Handwriting Enabled by the Universal Pen |
| Tipo di Media | Case Study |
| Lunghezza | |
| Chief Creative Officer | Eric Schoeffler |
| Executive Creative Director | Dennis May |
| Creative Director | Jan Propach |
| Copywriter | Tobias Hecking |
| Art Director | Dominika Zajac |
| Art Director | Fabian Jung |
| Art Director | Christian Bueltmann |
| Casa di Produzione | MediaMonks BV |
| Project Manager | Sönke Brunsv |
| Executive Producer | Joris Pol |
| Animator - Animation | Maxwell Reed |
| Copywriter | Matthew Elworthy |
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