Imogen Dick
SENIOR PRODUCER at Taxi Film Production
Brisbane, Australia
TitoloHome Fire Safety
Agenzia
Campagna Home Fire Safety
Marca QFES
Data di Prima Diffusione/Publicazione 2024 / 3
Settore Pubblica sicurezza, salute, igiene
Filosofia A young family retrospectively describe how they survived a house fire in new work for Queensland Fire and Emergency Services (QFES) created by the Brisbane office of advertising agency CHEP Network.

The campaign aims to educate every Queenslander about the two important things they need to do to avoid a life-threatening situation in the event of a house fire.

Having interconnected, photoelectric smoke alarms is a vital step in alerting occupants to fires faster. Legislation requiring the alarms be installed in every Queensland dwelling comes into effect in 2027.

The campaign also stresses the importance of making a fire escape plan with an agreed meeting place and practising it with the entire family so everyone knows where to escape to in the event of fire.

The campaign launched across television, outdoor billboards, digital and social media, and was shot by director Tristan Houghton of Taxi Films with stills photography by Aubrey Jonsson of Compadre Picture Co.
Tipo di Media Televisione
Lunghezza
Advertising Manager
Advertising Manager
Advertising Manager
Executive Creative Director
Senior Art Director
Senior Copywriter
Senior Art Director
Senior Producer
Strategy Director
Managing Partner
Account Director
Post Produzione
Senior Post-production Producer
Editor
Colorist
Flame Artist
Audio Post Production
Casa di Produzione
Director
Executive Producer
Producer
Stills
Stills Photographer

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