Jérôme Gonfond
CEO at Strike
Paris Area, France, Francia
TitoloLucky Day
Agenzia
Campagna Lucky Day
Cliente French Federation of Cardiology
Marca FFC
Data di Prima Diffusione/Publicazione 2018 / 3
Settore Pubblica sicurezza, salute, igiene
Trama This campaign aims to encourage French people to modify their everyday behavior. It particularly target French women, who are more and more affected by heart attacks. Lucky Day demonstrates with optimism that even the worst day can be good for your heart. In fact, walking 30min per day reduces the risk of heart attack by 20%.
Filosofia This campaign aims to encourage French people to modify their everyday behavior. It particularly target French women, who are more and more affected by heart attacks. Lucky Day demonstrates with optimism that even the worst day can be good for your heart. In fact, walking 30min per day reduces the risk of heart attack by 20%. Film advertisement created by HUMANSEVEN, France for French Federation of Cardiology, within the category: Health.
Tipo di Media Televisione
Lunghezza
Chief Creative Officer
Creative Director
Artistic Director
Copywriter
Copywriter
TV Producer
Production
Director
Production
Post-Production
Post-production Sound
Producer

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