| Titolo | Interview |
| Agenzia | FP7/DXB - McCann Worldgroup |
| Campagna | 100 % Banana - Chiquita |
| Cliente | Chiquita Brands L.L.C. |
| Marca | Chiquita Bananas |
| Posted | Aprile 2007 |
| Settore | Frutta e verdura |
| Slogan | 100% Banana |
| Trama | People using bananas in odd situations. |
| Filosofia | 100% Banana primarily means that Chiquita Bananas are 100% natural; but to 'be bananas' also means to be a bit crazy, we chose to convey this with the ad executions. |
| Problema | To promote bananas in an innovative way. |
| Tipo di Media | Poster |
| Market | Libano, Emirati Arabi |
| Copywriter | Vincent Fichard |
| Art Director | Matthew Jones |
| Executive Creative Director | Marc Lineveldt |
More Work
SEE ALLBeach Volleyball
- MARCA:
- Foster's
- AGENZIA:
- adam&eveDDB
Haircut (40s)
- MARCA:
- Foster's
- AGENZIA:
- adam&eveDDB
Haircut (30s)
- MARCA:
- Foster's
- AGENZIA:
- adam&eveDDB
Bird
- MARCA:
- Sony
- AGENZIA:
- FP7/DXB - McCann Worldgroup
Cake
- MARCA:
- Sony
- AGENZIA:
- FP7/DXB - McCann Worldgroup
Dog
- MARCA:
- Sony
- AGENZIA:
- FP7/DXB - McCann Worldgroup
Stickup
- MARCA:
- Chiquita Bananas
- AGENZIA:
- FP7/DXB - McCann Worldgroup
Boomerang
- MARCA:
- Chiquita Bananas
- AGENZIA:
- FP7/DXB - McCann Worldgroup