Titolo | New A-Class Long Version |
Agenzia | Air, Partner of McCann |
Campagna | New A-Class Long Version |
Cliente | DaimlerChrysler |
Marca | Mercedes-Benz |
Posted | Agosto 2002 |
Prodotto | New Long A-Class |
Settore | Auto Nuove |
Slogan | Mercedes Wishes You Loads Of Fun |
Trama | The figures of a car's mileage counter have been replaced by pictograms that represent babies and the bulky objects come with them: buggies, high chairs, etc. The pictograms pass by the sound of children crying until we see the pictogram for the Long A-Class. The counter stops. The babies too. |
Tipo di Media | Televisione |
Lunghezza | |
Creative Director | E. Hollander |
Copywriter | Benoît Menetret |
Art Director | Didier van den Brande |
Director | Benoît Menetret |
Director | Didier van den Brande |