| Titolo | The Lion |
| Agenzia | TBWA Israel |
| Campagna | The Lion |
| Cliente | Postal Authority - Israël |
| Marca | Western Union |
| Posted | Ottobre 2001 |
| Settore | Servizi postali e di trasporto |
| Trama | A humoristic situation of a guy styck on a tree in the middle of the jungle when a lion is biting into his...bag. |
| Tipo di Media | Televisione |
| Lunghezza | |
| Creative Director | Shaul Naftali |
| Copywriter | Shaul Naftali |
| Copywriter | Lora Rosenfeld |
| Art Director | Sigal Abbudi |
| Casa di Produzione | Gan Productions |
| Director | Eli Sverdlof |
| Production Company Producer | Gustavo Nadel |
| Agency Producer | Gustavo Nadel |
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