| Titolo | Saviola |
| Agenzia | 180 Amsterdam |
| Campagna | Impossible Field - adidas |
| Cliente | adidas |
| Marca | adidas |
| Posted | Aprile 2007 |
| Settore | Abbigliamento sportivo |
| Trama | SUMMARY In 2005, adidas launched a through-the-line campaign to reinforce its position as the #1 football brand. It captured the imagination of the football target through an epic impossible story in which adidas, its products, its players and the game are literally elevated to another level. As a result, the brand enhanced its #1 position, achieving significant gains in key tracking metrics, market share across all key European markets and effective media usage. |
| Tipo di Media | Stampa e stampati |
| Market | Europe |
| Actor / Celebrity | David Beckham |
| Head of Planning | Andy Edwards |
| Creative Director | Andy Fackrell |
| Creative Director | Dean Maryon |
| Art Director | Dean Maryon |
| Account Manager | Dan Gibson |
| Account Manager | Mark Schermers |
| Photographer | Tom van Heel |
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