| Titolo | Help the Environment |
| Agenzia |
M&C Saatchi MENA
|
| Campagna |
Help the Environment
|
| Cliente |
Zain
|
| Marca |
Zain
|
| Posted | Settembre 2011 |
| Settore | Comunicazione Istituzionale
|
| Slogan | Help those in need, all those in need. Help the environment |
| Trama | In this latest TVC, Zain highlights the planet’s plight through haunting images shot by famed director Matthias Zenter, with some images courtesy of GreenPeace. It’s a stark reminder that we must do all we can to save our beloved Earth, and in turn: ourselves. |
| Filosofia | How is it that the most intelligent species this planet has ever seen also happens to be the most destructive? Our home has endured pollution at unprecedented levels; forests are being cut down; rivers are drying up; other species are either endangered or by now extinct. This planet, which has given us life and sustenance, is the only one we have… Isn’t it time we gave back? |
| Tipo di Media |
Televisione
|
| Director |
Matthias Zenter
|
| Account Manager |
Raneem Mourad
|
| Account Director |
Olfa Mourad
|
| Account Director |
Amal Chammas
|
| Agency Producer |
Joumana Haddad
|
| Agency Producer |
Elie Zreik
|
| Copywriter |
Marale Ghanma
|
| Copywriter |
Maya Macaron
|
| Creative Director |
Pierre Khoury
|
| Executive Creative Director |
Samer Younes
|
| Casa di Produzione |
City Films
|
| Post Production |
Velvet
|
| Music |
AOC
|
| Music Composer |
Fabrice Smadja
|
| Music Composer |
Pascal Bonifay
|