Diego Medvedocky
Chief Creative Officer Latam at Grey Group
Buenos Aires, Argentina
TitoloPerfume
Agenzia
Campagna Ex installments
Cliente Banco Itaú
Marca Itaú Argentina
Data di Prima Diffusione/Publicazione 2022 / 2
Settore Istituti di Credito
Trama From February 11th to 22nd, Banco Itaú clients, as well as clients from banks, will be able to compete to close a chapter in their lives and free themselves from the pending installments and live that special day differently. The campaign, produced in-house by Townhouse, is composed of four spots for Instagram and Twitter, directed by Diego Medvedocky and Tomás de las Heras.
o take part, those interested will be able to tell their story of their credit card pending installments in the most recent post of Itaú Argentina's Instagram account feed. The three best will be chosen by a jury of senior marketing executives, and then submitted to a public vote. The winner will be announced on 25 February. 
Filosofia This Valentine’s Week, Itaú will return the money from the pending credit card installments
of the gift you bought for your ex-partner.
Tipo di Media Televisione
Lunghezza
Chief Marketing Officer (CMO)
Marketing Director
Chief Communications Officer
President
Regional Chief Creative Officer
Chief Executive Officer (CEO)
Chief Creative Officer
Chief Creative Officer
Executive Creative Director
Executive Creative Director
Creative Director
Creative Director
Account Director
Account Supervisor
Social Media Manager
Account Planner
Account Planner
Art Production Director
Production Manager
Casa di Produzione
Director
Director
Cinematografia
Production Art Director
Production Company Producer
Production Company Producer
Post Produzione
Editior
Music
Casting
Footage
Colorist

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