| Titolo | Holy Grail |
| Agenzia | MullenLowe Brasil |
| Campagna | Holy Grail - Bic |
| Cliente | Bic |
| Marca | Bic |
| Data di Prima Diffusione/Publicazione | 2010 / 4 |
| Settore | Cancelleria e prodotti per ufficio |
| Slogan | See the importance of always having a BIC on you? |
| Trama | The film commences by showing the notice 'This commercial will be shown only once.'. Next we see the map details of the exact location of the Holy Grail. Closes by cutting to the message 'See the importance of always having a BIC on you?'. |
| Tipo di Media | Televisione e Cinema |
| Creative Director | José Borghi |
| Creative Director | Erh Ray |
| Creative Director | Fernando Nobre |
| Art Director | Daniel Massih |
| Copywriter | Danilo Scatigno |
| Casa di Produzione | Delicatessen Filmes |
| Head of Production | Rodrigo Ferrari |
| Agency Producer | Marcia Coelho |
| Account Manager | Priscilla Carvalho |
| Account Manager | Daniela Biazoto |
| Advertising Manager | Carina Cristina Narcizo |
| Advertising Manager | Anderson Raveli Gallo |
More Work
SEE ALLUnleash your power
- MARCA:
- Peugeot 208 Turbo
- AGENZIA:
- BETC HAVAS
Save the Favela
- MARCA:
- KondZilla Records
- AGENZIA:
- BETC HAVAS
Petra Milk
- MARCA:
- Petra Beer
- AGENZIA:
- BETC HAVAS
The Unlevel Playing Field
- MARCA:
- PUMA
- AGENZIA:
- BETC HAVAS
Hershe – One-Word Dictionary
- MARCA:
- Hershey's
- AGENZIA:
- BETC HAVAS
#HerShe
- MARCA:
- Hersheys
- AGENZIA:
- BETC HAVAS
Scoreboard For Change (Film Case)
- MARCA:
- Paulista Football Federation and ONU Women
- AGENZIA:
- BETC HAVAS
#eKingPelé
- MARCA:
- Puma
- AGENZIA:
- BETC HAVAS
Vanishing Stories
- MARCA:
- Vanish
- AGENZIA:
- BETC HAVAS