| Titolo | The Inner Battle |
| Agenzia | Clemenger BBDO |
| Campagna | Bloody Legends |
| Cliente | New Zealand Transport Agency |
| Marca | Land Transport New Zealand |
| Posted | Novembre 2011 |
| Settore | Road Safety |
| Slogan | Bloody Legend |
| Tipo di Media | Televisione |
| Market | Nuova Zelanda |
| Casa di Produzione | The Sweet Shop |
| Editing Company | The Butchery |
| Post Production | Toybox |
| Executive Creative Director | Phillip Andrew |
| Copywriter | Bridgid Alkema |
| Copywriter | Mitch Alison |
| Art Director | Bridgid Alkema |
| Agency Producer | Larisa Tiffin |
| Director | Steve Ayson |
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