Jeanie Caggiano
EVP, Executive Creative Director and Studio Lead at Leo Burnett
Chicago, Stati Uniti
TitoloTell Me
Agenzia
Campagna Tell Me
Cliente Hallmark
Marca Hallmark
Data di Prima Diffusione/Publicazione 2012 / 1
Settore Negozi al dettaglio di prossimita'
Trama Hallmark's "Tell Me" spot, created by Leo Burnett Chicago highlights the authentic emotional needs we all share, while emphasizing how a Hallmark card can help satisfy and fulfill those needs. "Tell Me" connects with viewers through the honest emotions of every day life by showing the strengths and struggles of our time, from cancer and the recession to basic emotional truths. Hallmark's "Tell Me" spot is part of a larger campaign to revitalize the importance of a card in the purest sense: fulfilling an emotional need. Each spot was designed to reflect the sensitive needs of specific holidays and the everyday moments that make up our lives. 
Tipo di Media Televisione
Photographer
Music Production
Editor
Editing Company
Special Effects / VFX
Director
Casa di Produzione
Producer
Art Director
Art Director
Copywriter
Creative Director
Creative Director
Executive Creative Director

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