| Titolo | Ambition |
| Agenzia | Draftfcb Melbourne |
| Campagna | ASIMO : Alive & Unplugged Tour - Honda |
| Cliente | Honda Motor Co., Ltd. |
| Marca | Honda |
| Posted | Ottobre 2007 |
| Prodotto | Asimo |
| Settore | Varie |
| Filosofia | So Draftfcb made ASIMO the Robbie Williams of the robot world! And we called the tour ASIMO - Alive and Unplugged |
| Problema | The brief from Honda was really very simple - always a good sign: Make ASIMO (the worlds most advanced humanoid robot) a pop icon in Australia. |
| Risultato | The Tour has only just started |
| Tipo di Media | Televisione |
| Lunghezza | |
| Market | Australia |
| Director | Tim Bullock |
| Creative Director | Scott Lambert |
| Copywriter | Evan Roberts |
| Agency Producer | Karina Wright |
| Direttore della fotografia | Keith Wagstaff |
| Art Director | Mikey Tucker |
| Music Production | Risk Sound |
| Editing Company | MRPPP |
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