Titolo | Visa Digital |
Agenzia | Saatchi & Saatchi |
Campagna | Football Evolution - Visa |
Cliente | Visa International |
Marca | Visa Europe |
Posted | Aprile 2010 |
Settore | Plastic Cards/Investimenti |
Slogan | Life flows better |
Trama | Using Visas Flow brand property to celebrate their sponsorship of the FIFA World Cup. |
Filosofia | Life flows better with Visa. |
Problema | OBJECTIVE - To replace cash across Europe. ISSUE - Visa is perceived as a credit card brand and therefore only suitable for larger purchases. INSIGHT Visa takes the friction out of all of your financial transactions. |
Tipo di Media | Sito Internet |
Market | Europe |
Casa di Produzione | Gorgeous Enterprises |
Creative Director | Kate Stanners |
Creative Director | Paul Silburn |
Art Director | Jonathan Santana |
Copywriter | Xander Smith |
Director | Chris Palmer |
Agency Producer | Rebecca Williams |
Account Manager | Michelle Greenhalgh |
Account Manager | Clare Woolfenden |