Titolo | Tree |
Agenzia | Leo Burnett Central & Eastern Europe |
Campagna | Fiat service station |
Cliente | Fiat |
Marca | Fiat |
Posted | Dicembre 2003 |
Prodotto | Authorized Fiat Service-Station |
Settore | Auto Accessori/Ricambi/Olii additivi/Carburanti |
Slogan | Don't frighten you car. Take it to an authorized service station. |
Filosofia | Our goal was to encourage Fiat car owners to frequent visits in authorized Fiat service stations, because non-authorized service stations offer insufficient quality for modern Fiat cars. |
Tipo di Media | Stampa e stampati |
Market | Polonia |
Creative Director | Darek Zatorski |
Copywriter | Lukasz Witkiewicz |
Copywriter | Tomek Zielinski |
Art Director | Leszek Ziniewicz |
Casa di Produzione | Alabama |
Photographer | Sebastian Hanel |