| Titolo | MINI on a SUV |
| Agenzia | Crispin Porter + Bogusky |
| Campagna | Mini Cooper 2002 Launch Campaign - BMW |
| Cliente | BMW |
| Marca | MINI Cooper |
| Data di Prima Diffusione/Publicazione | 2002 / 1 |
| Settore | Compact & Small Cars |
| Slogan | Let's Motor. |
| Trama | MINI on a SUV addressed the less-than-fun driving characteristics of SUVs. |
| Tipo di Media | Pubblicita' Dinamica |
| Market | Stati Uniti |
| Creative Director | Alex Bogusky |
| Associate Creative Director | Andrew Keller |
| Art Director | Tony Calcao |
| Art Director | Paul Stechschulte |
| Copywriter | Ari Merkin |
| Copywriter | Rob Strasberg |
More Work
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Buds
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