Mercedes-Benz - "At home in every terrain"

Jung von Matt/Alster

Jung von Matt/Alster Hamburg, Germania

17522

Marca: Mercedes-Benz
Paese: Germania

Cliente: Daimler AG

Titolo	At home in every terrain
Agenzia	Jung von Matt/Alster
Campagna	SUV-Campaign
Cliente	Daimler AG
Marca	Mercedes-Benz
Data di Prima Diffusione/Publicazione	2015 / 8
Settore	Four Wheel Drive, SUV(Sports Utility Vehicle)
Slogan	Make the best of every terrain
Trama	An epic adventure done in artistic brushstrokes, capturing five celebrity ambassadors as they pursue his or her own passions accompanied by their SUV to emphasize the campaign tagline: "At home in every terrain." At the wheel are familiar faces of sports, fashion and adventure: legendary surfer Garrett McNamara, Formula 1 World Champion Lewis Hamilton, show jumping champion Meredith Michaels-Beerbaum, top model Petra Němcová, and adventurer Mike Horn. Each ambassador is seen excelling at what they do – for example, Garrett McNamara is shown big wave surfing and Meredith Michaels-Beerbaum is captured riding wild horses through the forest. In each vignette, the SUV model plays the ideal counterpart to the lifestyle and environment around them.
Tipo di Media	Web Film
Lunghezza	65 seconds
Actor / Celebrity	Garrett McNamara
Actor / Celebrity	Lewis Hamilton
Actor / Celebrity	Meredith Michaels-Beerbaum
Actor / Celebrity	Petra Němcová
Actor / Celebrity	Mike Horn
Executive Creative Director	Thim Wagner
Creative Director	Jonas Keller
Art Director	Jonas Keller
Creative Director	David Leinweber
Copywriter	David Leinweber
Account Manager	Michael Gegner
Agency Producer	Christoph Köhler
Casa di Produzione	Markenfilm GmbH & Co. KG
Director	William Armstrong
Direttore della fotografia	Ekkehart Pollack
Direttore della fotografia	Jann Döppert
Executive Producer	Cornelius Rönz
Line Producer	Christopher Manz
Production Assistant	Lilli Seide
Post Produzione	INFECTED Postproduction GmbH
Production Company Producer	SVEN BENSEMANN
Production Company Producer	Wiebke Warndorf
Editor	Sören Görth
Sound	INFECTED Postproduction GmbH
Sound Engineer	Mikis Meyer
Colorist	Christian Lessner
VFX Artist	Allegra David
VFX Artist	Tjurn Timm
VFX Artist	Markus Gratl
VFX Artist	Simone de Salvatore
3D Graphics	Ken Ismono
3D Graphics	Reinhard Preissner
Motion Graphics	Sebastian Spitze
Motion Graphics	Apparat Hamburg