Titolo | Global Warming Map |
Agenzia | FP7/DXB - McCann Worldgroup |
Campagna | Global Warming Map |
Cliente | WWF |
Marca | WWF |
Posted | Gennaio 2008 |
Settore | Environmental & Ecological Issues |
Slogan | Be a part of the solution before it's too late. |
Trama | These maps were placed in schools and bookstores. Realistic in every way, they revealed no land-masses whatsoever when opened, with the line "Be a part of the solution before it's too late." |
Tipo di Media | Altre |
Market | Emirati Arabi |
Creative Director | Marc Lineveldt |
Art Director | Carl Lundqvist |
Copywriter | Neil Walker-Wells |