Titolo | Tunnels |
Agenzia | WCRS |
Campagna | Tunnels |
Cliente | Mobil |
Marca | Mobil |
Posted | Marzo 2000 |
Prodotto | Mobil 1 |
Settore | Tires, Accessories, Oil, Petrol, Gasoline |
Slogan | Mobil, feel the difference |
Filosofia | Mobil 1 is the world's most advanced engine oil, proven to deliver unsurpassed performance in the most demanding driving conditions. This is highlighted in a commercial that uses state-of-the-art computer-generated graphic production techniques. In a futuristic, hi-tech landscape, several oleaginous vehicles embark on a race. They encounter obstacles that represent the extreme demands - heat, cold, wear and tear - placed upon oil in an engine. Only the Mobil 1 car survives all the challenges to emerge triumphant. |
Tipo di Media | Televisione |
Lunghezza | |
Market | Venezuela, Corea del Sud, Russia, Finlandia, Svezia, Regno Unito, Spagna |
Creative Director | Mike Wells |
Associate Creative Director | Will Barnett |
Agency Producer | Richard Firminger |
Director | Gerard De Thame |
Casa di Produzione | Gerard De Thames Films |