| Titolo | Heath & Lance |
| Agenzia | Wieden + Kennedy |
| Campagna | Heath & Lance |
| Cliente | Electronic Arts Inc. |
| Marca | EA Sports |
| Posted | Luglio 2008 |
| Prodotto | NCAA Football '09 |
| Settore | Consolles per Video Games |
| Slogan | It's in the game. |
| Tipo di Media | Televisione |
| Lunghezza | |
| Market | Stati Uniti |
| Editing Company | Joint Editorial House |
| Creative Director | Jed Alger |
| Creative Director | Aaron Allen |
| Copywriter | Caleb Jensen |
| Art Director | Taylor Twist |
| Agency Producer | Jeff Selis |
| Agency Producer | Monica Ranes |
| Agency Executive Producer | Ben Grylewicz |
| Executive Creative Director | Jelly Helm |
| Executive Creative Director | Steve Luker |
| Casa di Produzione | Moxie Pictures |
| Director | Errol Morris |
| Executive Producer | Robby Fernandez |
| Production Company Producer | Julie Ahlberg |
| Direttore della fotografia | Bob Chappell |
| Editor | Kyle Valenta |
| Editor | Matt Hilber |
| Post Production | Riot |
| Audio Post Production | Lime Studios |
| Real People | Lance Jackson |
| Real People | Heath Jackson |