Coca-Cola and Channel 4 have created personalized TV commercials as a new part of the "Share a Coke" concept. They will be featured on the online streaming of Channel 4: 4oD. Anyone can register and then see the Channel 4 logo transformed into a Coke bottle with his name on it.
| Titolo | The world's first fully personalised tv campaign |
| Agenzia | MediaCom |
| Campagna | The world's first fully personalised tv campaign |
| Cliente | Coca-Cola Company |
| Marca | 46664/Coca-Cola |
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| Posted | Giugno 2015 |
| Settore | Solo abbonati |
| Trama | Solo abbonati |
| Filosofia | Solo abbonati |
| Problema | Solo abbonati |
| Risultato | Solo abbonati |
| Tipo di Media | Televisione e Cinema |
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