McDonald's - "McDonald's Still My Little Girl" by PHNX Awards 2020
Filter results by
This media is currently being encoded.
Please, come back after a few minutes
Please, come back after a few minutes
| Titolo | McDonald's Still My Little Girl |
| Agenzia | Leo Burnett Taiwan |
| Campagna | Still My Little Girl |
| Marca | McDonald's |
| Data di Prima Diffusione/Publicazione | 2019 / 5 |
| Prodotto | McDonald's |
| Trama | We choose a single-parent father story with a slightly sensitive topic of the first period. The video was placed on YouTube on May 5th, mother’s day to join a conversation about single-parent fathers also receiving praise on mother’s day. We developed this "Feel-good moments" theme to showcase the memorable moments of loved ones connecting over a good meal. |
| Lunghezza | |
| Chief Creative Officer | Murphy Chou |
| Creative Partner | Jin Yang |
| Copywriter | Murphy Chou |
| Copywriter | Jin Yang |
| Copywriter | Chiahan Chen |
| Art Director | Nana Tsai |
| Chief Strategy Officer | Leslie Chang |
| Business Director | Ruby Shen |
| Agency Producer | Evans Kao |
| Director | Maisy Choi |
| Casa di Produzione | Milk n Honey Films |
| Chief Creative Officer | Murphy Chou |
| Creative Partner | Jin Yang |
| Copywriter | Murphy Chou, Jin Yang, Chiahan Chen |
| Art Director | Nana Tsai |
| Chief Strategy Officer | Leslie Chang |
| Business Director | Ruby Shen |
| Agency Producer | Evans Kao |
| Director | Maisy Choi |
| Production House | Milk n Honey Films |