David expands and launches David New York

DAVID

Advertising/Full Service/Integrata

Miami, Stati Uniti

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After two years of steady business growth and historic creative results, DAVID is bringing its bold and brave creativity to the world’s advertising capital: New York City. The opening of DAVID New York marks the agency’s sixth office opening, and the third in the past two years.

“New York is a city that is symbolic industry-wide and has a special connection to the legacy of David Ogilvy, which is why DAVID’s arrival in New York is a historic moment for us as we mark our 10th anniversary. Over the past decade our creative excellence across each of our offices has continued to create a strong demand from new and existing clients. The establishment of DAVID New York further validates the success of our culture -one defined by intimacy and always being close to our clients,” said Fernando Musa, Founder, Partner and Chairman.

For Pancho Cassis, Partner and Global CCO, DAVID New York opens at a special moment. “This agency is unique because of its people and its clients. This combination drives our success and today we have the right clients and the right talent to open in New York, where we expect to honor the brilliant legacy of DAVID Miami and the success of our recent openings in Madrid and Bogotá” highlights Pancho.

The opening of DAVID New York follows the appointment of DAVID as the lead agency for TD Bank in the United States. This expansion also brings DAVID closer to several long standing clients including Coca-Cola and AB InBev which have offices in the city.

DAVID New York will be led by Luiza Prata Carvalho, Managing Director, André Toledo, Chief Creative Officer, and Paula Vampre, Global Chief Strategy Officer.

Luiza joined DAVID Miami in 2021 from W+K Portland, where she handled the Nike account and was responsible for iconic campaigns such as Dream Crazy and Dream Crazier. André is one of the ECDs that helped Cassis turn DAVID Madrid into the AdAge International Agency of the Year, in just two years. Paula Vampre is the first ever Global CSO of DAVID, working out of the US office where she oversees strategists across all global accounts in DAVID's offices.

Additional new business and team details will be announced shortly.

DAVID, which is a part of Ogilvy’s creative network, now has six offices worldwide: New York, Miami, Madrid, São Paulo, Buenos Aires and Bogota.

Devika Bulchandani, Global President of Ogilvy and CEO of Ogilvy North America, noted: “DAVID was born out of David Ogilvy’s pioneering spirit, one as entrepreneurial as it is creative. Now we are continuing to build on that legacy as we bring DAVID to New York. This strategic investment presents DAVID and Ogilvy—and the powerful combination of the two—an incredible opportunity to tap into the intersection of our world-class talent and capabilities to deliver flexible solutions that create impact for clients and prospects alike.”

Following an unprecedented Agency of the Year triple crown at D&AD, One Show and Clio, DAVID swiped last year’s Cannes Lions with 27 trophies for seven campaigns, including Stevenage Challenge and Moldy Whopper. Also, several of its creatives led all the creative rankings, setting a new standard for creative effectiveness, with a business growth of more than 50% in 2021.